Ready to sell products online but too caught up in the day-to-day tasks of marketing and management to build your online store? We get it. As one-woman businesses, we’ve all been there. Our time is extremely valuable. We don’t have the space in our schedule — or the skills — to create an online store,…
Curious about how to incorporate affiliate marketing into your solopreneur business strategy? It may be worth your time to explore how affiliate marketing can bring in a bit of passive income to supplement the revenue that your current products and services generate. Brush up on the basics of affiliate marketing Essentially, affiliate marketing entails promoting another…
Testimonials. Raves. Reviews. Call them what you want, but know that they all boil down to one thing: social proof. Proof from past and current clients that you do what you do as well as you say you do. (How’s that for a mouthful?!) It’s this social proof that can make or break your solopreneur…
My friend Joanne is a successful virtual assistant. Her clients adore her and consistently send her referrals. She was counting on her website to bring in new clients as well, but her site wasn’t seeing much traffic. When I asked her what she does for search engine optimization (SEO), Joanne said: “I have no problems…
Do you yearn to refer to your website as the “salesperson that makes you money in your sleep?” While it isn’t easy to accomplish, it’s certainly possible. I’m going to get you started. The first step in making your website work for you is getting to know who your ideal audience really is in order…
As a solopreneur, aiming for higher profits can often mean working twice as hard and twice as much. There are endless ways to expand your business – marketing campaigns, affiliate structures, social media posts, networking events, referrals. You can spend so much time trying everything, only to find that a few things actually work. But,…
