If you’re an entrepreneur, it’s probably safe to assume that “create a welcome video for my website” is somewhere on your lengthy to-do list. But somehow it’s migrated lower and lower over time to live among other long-forgotten tasks like “clean out my inbox” and “start working out again.” I don’t blame you; video is…
I love being on Instagram. I love sharing my tips and ideas. I love interacting with people. I love searching through hashtags and finding awesome new people to follow. (I also love shopping via Instagram — which isn’t so great for my bank balance.) What I don’t love is taking photos or creating graphics. As…
Editor’s note: We’re kicking off outsourcing month here at OWS! This post serves as a primer for deciding what tasks you might want to hire a pro to take on. For many of us, we start our businesses out in bootstrapping mode. You Google search. You consume blog post after blog post. You ask for…
If you’re anything like me, you set up your solo venture motivated by one driving force: freedom. I’m not a corporate girl. Spending hours and hours sitting behind someone else’s desk in someone else’s company, slaving away to drive up someone else’s profits was a soul-sucking experience I’m keen not to repeat (and I had…
This year, I set some pretty lofty business goals for my solo social media business. One of them: Diversify my clientele by adding corporate clients. For me, the challenge of creating community and engagement around big, faceless corporate giants is one of the most fulfilling parts of running a social media management company. But approaching…
Congratulations! You’ve made the leap to full-time solopreneurship. The first few days out on your own are exciting, scary, freeing and anxiety-inducing all at the same time. I would know. I’m currently in the midst of week three of running my own solo business after six years in a stable 9-5 corporate job. Over the…
