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All client relationships can go through highs and lows, but that doesn’t always mean it is a bad fit. However, the wrong partnership or client can be damaging to your business and your brand and can drain you mentally, emotionally, and financially. If you have tried everything in your power to reconcile any mishaps that…

Not all of us can be stellar copywriters. Even if you’re writing to your target audience, you could still be making some basic mistakes. If you’re not ready to turn things over to a pro, here are some steps you can take to jazz up your web copy. 1. Take action Your website’s traffic is…

We recently read a piece, entitled Things That Won’t Complete You, about all those material goods or experiences that you have convinced yourself will “fill in your missing piece, your gassy void, your melancholy nothingness, your gaping abyss.” Harsh wording aside, we liked the sentiment of the list and wanted to create our own. Presenting: 5…

joy and purpose in business

Imagine your perfect work situation. Are you imagining it? If you’re like us, you want to start work every day feeling like you’re fulfilling your purpose by changing the community, empowering individuals, helping others grow their babies businesses, providing people with inspiration, or something else purpose-y. It doesn’t have to come in the form of working with…

You just launched your personal or business blog. Awesome! Now what? Before you get too busy publishing posts, responding to commenters and growing your online presence, please do yourself a favor. Take a deep breath and press the pause button. In order to get your blog wheels rolling and attract thousands of page views each…

When was the last time you were uncomfortable? Not like there’s-a-tag-in-your-shirt-that’s-scratching you uncomfortable…I’m talking about socially uncomfortable. That feeling where you want to crawl under something or at the very least avert your eyes because you can’t bear to meet the eyes of the other person. You might look back and cringe over the moment…