There’s a reason that we named our e-course Building Your Online Community instead of anything to do with list building. It’s this simple: We believe that an online community goes so far beyond just an email list. That being said, we do believe in the power of connecting with your community through email marketing. We…
As business owners you want to make money and get paid (right?)…but most solopreneurs don’t take the time to back up to confirm that their pricing strategy has them set up to make money. Which means oftentimes, there’s a better option. And it’s worth looking into, when a better pricing strategy means you get paid…
As a one-woman shop, I know how frustrating it can be to develop your service packages. When you have so many aspects of running your business that are constantly vying for your attention, it’s easy to bundle up your offerings and call it a day. But, as time passes, you find that you’re not bringing…
Welcome to Shop Talk! While we love providing you with jam-packed, actionable posts, we also wanted to share quick, thought-provoking snippets here and there — from our brains to yours. Back when I (Sara) was a starving grad student (okay, I wasn’t starving — but I was pretty broke), I took on a gig pouring…
Welcome to Tools We Love, where we highlight some of the tools that make us more efficient, productive, and effective in our businesses. Have a tool that you want to share with the community? Email us! Today’s tool we love: Gmail’s Canned Responses! We did a quick search on One Woman Shop and were shocked…
Welcome to One Woman Experiments, where daring business women experiment with different parts of their business in order to find best practices. We hope these experiments help improve your business and inspire you to test-drive new strategies. Have an experiment you want to test out and document? Check out our ideas and guidelines! This experiment…
