One Woman Shops can’t always do it all. But when it’s time to turn to an outside pro — and be certain we’re choosing the right one — we’re often at a loss as to what to ask to get the info we need. Welcome to Questions For A… a series where we interview the…
The marketplace is full of competitors, which can be intimidating when you are starting out on your entrepreneurial journey. This is exactly why it is important to learn how to feel confident selling your products/services. Depending on your personality type, this may come easier for some than for others — but every solopreneur has to…
While the organic reach of Facebook Pages has (drastically) dwindled, there’s one aspect of the social network that Zuck + friends have gotten right for your online business: Facebook Groups. To make the most of this fantastic tool for solopreneur networking and community building, we asked our One Woman Shop members for their #1 tip…
If you’re focused on building your email list, you probably have at least one opt-in offer already. But how well is your offer converting? If the results haven’t been quite as good as you imagined they might be, it could be time to look at your opt-in with fresh eyes. The mistakes we make with…
In less than a week (eek!) we’re releasing the biggest thing since sliced bread 100 Best Sites to our community. It’s called Building Your Online Community — or #BYOCommunity, for short — and we’re pretty darn excited to share it with you. Throughout many several-hour work (jam) sessions, we’ve spent a significant amount of time…
Absorbed. Connected. Engaged. These are three things we all want our audience to feel when they read our website. And the way to allow them to feel all of this? It comes down to your brand personality: the words you use, the images you share and the colours that tie it all together. But what…
