Absorbed. Connected. Engaged. These are three things we all want our audience to feel when they read our website. And the way to allow them to feel all of this? It comes down to your brand personality: the words you use, the images you share and the colours that tie it all together. But what…
Early one Saturday morning in February, after a day-long One Woman Shop strategy session the day before, an idea-inspiring Google chat was sent: “You know you’re a solopreneur when… you have an idea for an e-course on Friday night, and by Saturday morning your Google Doc outline is at 12 pages.” (That’s how we roll…
Curious about how to incorporate affiliate marketing into your solopreneur business strategy? It may be worth your time to explore how affiliate marketing can bring in a bit of passive income to supplement the revenue that your current products and services generate. Brush up on the basics of affiliate marketing Essentially, affiliate marketing entails promoting another…
Join us every most Monday mornings for Motivation Monday, where we share a helpful “homework” assignment that gives your business a creative boost and gets you thinking (and moving) outside the box each week. Ever feeling like you’re flying by the seat of your pants when it comes to publishing blog posts, sending emails to your list, or managing…
It’s Accountability Week here at One Woman Shop. Follow along with all of our posts about accountability, email us your questions and tips, and give #AccountabilityWeek some Twitter love! You know how to choose a great accountability partner- but what about how to set up a great fail-proof system with your new accountability pal? Here are 7 ways to…
You know those crappy work days where you feel tired, unproductive, in need of more caffeine, full of doubt, and ready to run back to a cubicle? Where all you want to do is pull the covers over your eyes, curl up with a cup of coffee, turn on Friends, or take a road trip…
