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learning to code skillcrush

Welcome to One Woman Experiments, where daring business women experiment with different parts of their business in order to find best practices. We hope these experiments help improve your business and inspire you to test-drive new strategies. Have an experiment you want to test out and document? Check out our ideas and guidelines! This experiment…

Stuck on Building That Next Big Thing? A Tip: Create What You Need.

There’s something we mentor our coaching clients and members on nonstop here at One Woman Shop: that you, as a solopreneur, are your first and foremost client. It seems that without that constant reminder (that everyone needs), it’s easy to keep working in your business and forget that you deserve to work on your business.…

theSkimm lessons for business owners

By now, you’ve probably heard of theSkimm, the startup run by friends and business partners Carly Zakin and Danielle Weisberg. In case you haven’t: It’s a daily email that rounds up news from around the world in a bite-sized, snarky format. If you’re not yet convinced, keep this in mind: Oprah reads theSkimm every day,…

outsourcing for your solo business via @OneWomanShop

I love being on Instagram. I love sharing my tips and ideas. I love interacting with people. I love searching through hashtags and finding awesome new people to follow. (I also love shopping via Instagram — which isn’t so great for my bank balance.) What I don’t love is taking photos or creating graphics. As…

If you’re anything like me, you set up your solo venture motivated by one driving force: freedom. I’m not a corporate girl. Spending hours and hours sitting behind someone else’s desk in someone else’s company, slaving away to drive up someone else’s profits was a soul-sucking experience I’m keen not to repeat (and I had…

solo business logistics

This year, I set some pretty lofty business goals for my solo social media business. One of them: Diversify my clientele by adding corporate clients. For me, the challenge of creating community and engagement around big, faceless corporate giants is one of the most fulfilling parts of running a social media management company. But approaching…