There’s a reason that we named our e-course Building Your Online Community instead of anything to do with list building. It’s this simple: We believe that an online community goes so far beyond just an email list. That being said, we do believe in the power of connecting with your community through email marketing. We…
Welcome to Tools We Love, where we highlight some of the tools that make us more efficient, productive, and effective in our businesses. Have a tool that you want to share with the community? Email us! Today’s tool we love: PopupAlly! Which email marketing platform to choose. The best social media platform for business owners.…
Our tagline here at One Woman Shop is one we take very seriously: Going it alone shouldn’t feel lonely. Your next launch — and your marketing strategy, in general — is no exception to this rule. In fact, having a community of ambassadors surrounding your next launch or your ongoing promotion might just be what…
Welcome to Shop Talk! While we love providing you with jam-packed, actionable posts, we also wanted to share quick, thought-provoking snippets here and there — from our brains to yours. We were recently chatting with a friend, discussing her new business website and how she would get people there. (Because that’s what solopreneurs love to…
Welcome to Business Myths. Here’s the deal: we often hear business “truths” and accept them as true without stopping to question them. We’re chatting with solopreneurs and freelancers who have learned the hard way that these commonly accepted facts may not, in fact, always be true. In this case, Amanda Berlin shares her (expert) take…
If you have a launch coming up, or simply want to get together with a few of your favorite bloggers to build your community, a blog tour might just be your new favorite way of collaborating. Having hosted my own blog tour for my personal development site, Becoming Who You Are, and taken part in…
