Do you yearn to refer to your website as the “salesperson that makes you money in your sleep?” While it isn’t easy to accomplish, it’s certainly possible. I’m going to get you started. The first step in making your website work for you is getting to know who your ideal audience really is in order…
As solopreneurs, we’re constantly on the lookout for ways to keep business booming. But a simple downside of solopreneurship is just that: you’re solo. And while you might think of yourself as Superwoman, in reality, you can’t do it all. So if you could create one product that would actively promote your business and services,…
Launching is a buzzword in entrepreneurial circles. It seems like everyone is launching something these days. Your colleagues are launching a website, a podcast, an online course, or a start-up. Maybe you’ve even heard they are launching a launch! (Okay, too far?) But what does it really mean to launch something? And should you buy…
We often catch ourselves thinking that Google is always the answer. But it’s not- and here’s why that’s a good thing for you and your solo business. It’s true that pretty much every question can be answered on Google (in fact, we just talked about our love of Googling the other day). Googling “How do I set up…
If you’ve made a commitment to blog regularly- in order to strengthen your personal brand, attract more clients, or establish yourself as a thought leader in your industry, perhaps- but you’re having trouble coming up with things to write about, we have some quick and easy ideas to help you generate blog post topics. Email…
Guest blog posting is a popular marketing tactic for increasing awareness of your business. There is a lot of great things about guest posting, especially if you are in a build stage of your business, as it can help increase site traffic, drive subscribers to your email list and position you as an expert on…
