Testimonials. Raves. Reviews. Call them what you want, but know that they all boil down to one thing: social proof. Proof from past and current clients that you do what you do as well as you say you do. (How’s that for a mouthful?!) It’s this social proof that can make or break your solopreneur…
As a solopreneur, aiming for higher profits can often mean working twice as hard and twice as much. There are endless ways to expand your business – marketing campaigns, affiliate structures, social media posts, networking events, referrals. You can spend so much time trying everything, only to find that a few things actually work. But,…
Welcome to our How Tos, where we provide you with specific step-by-step instructions for common business questions. Have a tutorial you would like to see us provide? Let us know! You know when you get a tweet that absolutely makes your (rainy) day and you want to be sure that as many people as possible see it so…
As freelancers and solopreneurs, we love to use LinkedIn to build and maintain our professional network, but we understand why many people don’t see a ton of value in it- especially if they’re only popping up a profile and then stepping away. In our opinion, LinkedIn’s Get Introduced feature is one of the most underutilized…
