Whether you're just starting your solo business or you're launching a standalone product or service, setting up a "coming soon" landing page pre-launch can help you showcase your brand, build anticipation, and collect email sign ups.
We did exactly that before the official launch of One Woman Shop -- and had over 200 subscribers on launch day because of it! We've come a long way from this:
(Okay, some things don't change -- like that iced coffee from Starbucks that's constantly by our side.)
Since we think your time is probably best spent on things like direct email outreach, starting to grow your online community, and brainstorming ways to incentivize sharing -- not poring over hundreds of potential landing page templates -- we'll leave just a few below for you.
If you know us, you knew we were gonna start with a BluChic theme. (So darn predictable, aren't we?) The Emma landing page theme has all of the features we love about BluChic (customizable, chic, and responsive, just to name a few things) with a much smaller price tag: just $9 USD.
Grab this theme from one of the shops on CreativeMarket for just $8 USD. If you're feeling lazy (#nojudgment), make use of the included background images (like the one below) or upload your own to better showcase your brand-to-be.
If you have a set launch date, use this theme to publicly count down to launch day with a big, bold ticker. Another bonus? Social media icons help build your online presence during your ramp-up period.
Don't wait until your product/service is ready -- start building anticipation now!
PS -- Publishing + promoting a "coming soon" page is key to overcoming the "build-it-and-they-will-come" mentality. Start spreading the word now!
Disclosure: We will receive a commission on sales bought through the links above. As always, we only promote products that we think will better your solo biz!
All launching, all the time
Sign up below to get launching specific content via email!