Join us every Monday morning for Motivation Monday, where we share a helpful "homework" assignment that gives your business a creative boost and gets you thinking (and moving) outside the box each week.
Do you have a keyword or phrase that you always use to describe your business? That's great for consistency's sake, but can limit you when reaching new customers and clients or optimizing your blog posts with SEO keywords. This week, brainstorm at least 10 alternate ways to describe your business, then start incorporating these phrases into your digital marketing, networking, and more.
Some ideas: look at your competitors' websites and social media bios, use the Google Adwords Keyword Tool, ask your friends and family to describe your work to you in their words, and look up your current keywords on thesaurus.com, or use Word Hippo to find similar words.
Bonus: want an easy way to track your ideas? Enter your email below for our handy dandy worksheet:
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