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creating new offer for your business

If there’s one thing you can predictably count on as a business owner, it’s that few days are completely predictable or the same. However, the closest thing we can count on for stability is providing a consistent service or offer that exists as the core work of our business.  But what do you do when…

“Never pretend to be a unicorn by sticking a plunger on your head.” Sage advice from Martίn Espada in ‘Advice to Young Poets.’ Unicorns are iconic. Emblematic. They symbolize the effortless realization of dreams. The thing is, dreams are real, but unicorns are not. That seems like a despondent note to start on, but it’s…

Let’s hygge-fy your business. What exactly does that mean? Hygge is a Danish word and Nordic ethos that evokes a cozy, safe sense of home — and it’s a phrase taking the world by storm, for good reason. In fact, this Nordic mentality might just be able to help you run a better business, solopreneur.…

After checking your email on your iPhone for any emergencies, you finally decide to crawl out of bed and start the coffee. While the coffee pot steams and sputters, you’re opening up your laptop for another day of solopreneurial bliss. You pour yourself that first cup and begrudgingly sit down to officially start your morning.…

When I made the leap and quit my corporate job to become a full-time freelancer four years ago, I had no idea what I was getting into. There was only one thing I was 100% certain of: come hell or high water, I was going to do work that I loved on my own terms.…

Getting gutsy is all about stepping outside your comfort zone to reach your goals and live a life that makes you truly happy. This post is One Woman Shop founder Cristina Roman’s entry for Jessica Lawlor’s Get Gutsy Essay Contest. To get involved and share your own gutsy story, check out this post for contest details and…