Welcome to One Woman Shop Weekly Finds – where we scour the web to bring you a curated list of posts, links, and resources that we think will help your business — and maybe even your life!
Being a solopreneur takes tenacity, organization, and lot of heart. Being a mompreneur? It takes all of that…and more. That’s why Monica of Redefining Mom built Busy Moms Building Online Businesses — a free 7-day email course that teaches you how to define the type of business you want to start, tackle taxes and financial systems, and find the time to build it all while working and taking care of your family.
Cultivating more public relations opportunities isn’t necessarily at the top of every solopreneur’s to-do list — but that’s not to say it shouldn’t be. PR pro Emma Lawrence gives us 7 surefire signs you need to up your PR efforts. (Personally, we’re big fans of #7. #stretchyourself)
Telling your brand story needs more than just words — it needs design that heightens those words. That’s what Holly Meyer is all about — injecting new life into your brand with the perfect visual design and coaching that lights your fire and sharpens your roar. See her work at Holly Meyer Design, and sign up for her free video series that helps you strengthen your voice.
Service-based business owners: Sick of working with clients that just don’t seem to fit you? It’s about time to make a change. Fortunately, RM Harrison has outlined a process for cloning your favorite client — so that you can do the work you love with the people and companies you love.
Let’s talk about why the stuff you’ve tried so far hasn’t quite worked yet. There are a lot of tips, tricks and strategies out there, but they only really work when you have clarity on your brand message, know what you do, and why people should care about it. This summer you can finally figure it out with Hey Shenee’s Summer of Clarity. Refreshed already? Us, too.
Speaking of fixing what’s not working — how about getting a pro’s eyes on your website? And not just any online pro, but the one-and-only Sarah Von Bargen (who we lovingly refer to as SVB). Here’s how to borrow her 12,000 daily readers + 7 years of blogging experience and come away with actionable tips that help you rock the internet starting right meow. (She is a cat lover, after all.)
A common question amongst solopreneurs: Do I really need a blog? Valid inquiry, friends. Well, Lacy Boggs — who’s blog is her best sales tool — helps you figure out the ROI of each blog post with this step-by-step formula, so that next time you’re wondering if you really should be blogging as you’re sloughing through that draft, you know the answer.